Marketing

It’s Game Time (for Social Media)

At this moment, the AFC and NFC Championship games are less than a week away. It’s time to review, revise, and (hopefully) execute a winning game plan that takes you to the Super Bowl. If the four remaining coaches in the NFL are following this plan, why not take some...

Ready. Set. Improve.

It's the new year which means new beginnings moving forward to where you want to be. It is time to let go of the past! Free yourself of failures and disappointments that came in 2017, and embrace a new perspective. Envision success and follow through. See the possibilities and do...

Holiday eCommerce Series

Missed Opportunites: Don’t Panic

If you own a retail or e-commerce business, you may feel as though you haven't done everything possible to prepare yourself for the holiday season. Did you know that according to a survey conducted by CreditCards.com, as of Labor Day weekend, 70% of Americans had already started their holiday shopping? This is...

Social Media Advertising 101 – Facebook Pixel

When talking to clients, I’ve noticed that when I ask about what they’re doing on Facebook, LinkedIn, and other social media platforms, they typically say something to the effect of “Oh yeah, we’re on Facebook” or “We’ve got over four thousand likes!” or “Oh yeah, we’re really making an effort...

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